Global Business Basics

Recently, I listened to a very good speaker from Carlson Companies who talked about conducting global business. This is a hot topic right now with most large companies growing internationally. No matter what type of company you work for, before you do any sort of business internationally or with others of a different culture, you should read and consider the checklists below.

The Global Business Executive's Checklist:

• Do now assume that customers speak English or share your cultural heritage
• Find their home city on the map
• Master the pronunciation of names
• Learn their country's PERSIA (Political, Economic, Religion, Social, Intellectual and Arts)
• Contract the service of an interpreter
• Get advice from others who work in that country

Global Imperative: The key to sustained profit

• Global thinking
• Patience and perservance
• Respect
• Long range perspective for results